EOS Lip Balm Gets More Fans and More Exposure
EOS is the brand of lip balm that has taken a surprising large lead against well-known companies like Burt’s Bees, Blistex and ChapStick. EOS (https://evolutionofsmooth.ca/) is a brand that has been around for a long time with shaving creams and lotions, but there is a strong surge in the lip balm arena because this company has received a considerable amount of social media buzz. Most of this talk about the EOS lip balm stems from a large number of celebrities that are pulling these lip balm spheres out of their pockets and purses.
This company has gained a tremendous following online, and the working-class is utilizing these lip balm products to make lips smooth, but there’s also another surprising usage for the decorative colorful spears.
Many event planners have started to use these spears for decorative purposes. It is not uncommon to see a multitude of these pastel colorful spears at a wedding shower. All of the different pastel colors are easily recognized as typical colors that are used for wedding or baby shower decorations. It is also a product that event planners do not have to pack up and carry away when the event is over. These lip balm spears us can be given out as party favors. All of this makes it rather the EOS lip balm brand to gain a lead on the rest of the competition.
A couple of years ago EOS lip balm was something that few people even acknowledged when they went to buy lip balm. Today it has become one of the most recognizable products in the lip balm section of any Target, Wal-Mart or Costco store. It did not take long for people to warm up to the product. The biggest part of getting consumers to buy the product was getting it out to a mainstream audience.